About Us

At Genealogy Keepsakes, we believe that every family has a story worth celebrating — and we’ve made it our mission to help people share their heritage with the world. Founded from a deep passion for genealogy, family history, storytelling, and design, Genealogy Keepsakes offers a unique collection of high-quality t-shirts, homewares, and accessories that allow genealogists, family researchers, and history enthusiasts to proudly wear or showcase their love for their ancestry.

Based in Upper Hutt, New Zealand, our business was created to fill a special niche: helping people connect with their roots not just through research and archives, but through everyday products and wearable reminders of their journey. We are proud to serve customers across the globe, bringing together a community of individuals who value family, history, and the bonds that connect generations.

Our Story

Genealogy Keepsakes was born from a simple yet powerful idea — that genealogy and family history aren’t just hobbies; they’re part of who we are. Our founder, a lifelong lover of ancestry research, realized there were few ways for genealogy enthusiasts to express their passion outside of the research world. Inspired by this gap, Genealogy Keepsakes was launched to create apparel, products, and gifts that could spark conversation, honor family legacies, and celebrate the joy of discovery.

From humble beginnings, we’ve grown into a brand that serves customers worldwide. Yet, our core mission remains the same: to offer meaningful, quality products that bring family history to life in fresh, modern ways.

Our Products

At Genealogy Keepsakes, we specialize in creating apparel, homeware, and accessories that blend humor, heart, and heritage. Our collections feature a wide range of designs, from witty sayings that fellow genealogists will instantly recognize to sentimental and thought-provoking artwork that honors the deep emotional ties we have to our ancestors.

Each product is designed with care, creativity, and an understanding of what it means to love family history. Some of our most popular themes include:

  • Humorous t-shirts that poke fun at the endless hours spent researching dusty records and chasing down long-lost cousins

  • Sentimental designs that honor grandmothers, grandfathers, and multi-generational family bonds

  • Inspirational quotes that reflect the passion, patience, and perseverance required in genealogy

  • Personalized designs that allow customers to celebrate specific family surnames or origins

We are continually expanding our collections, ensuring there’s something for everyone — from seasoned researchers to those just starting to uncover their family trees.

Why Family History Matters

At its heart, genealogy is about more than just names and dates. It’s about identity, belonging, and the timeless human desire to understand where we come from. We believe that tracing your family history is a journey of self-discovery — one that brings joy, connection, and sometimes even a sense of healing.

Every time a customer wears or displays one of our items, they’re sharing that story with the world. They’re celebrating the sacrifices, triumphs, and memories of the generations that paved the way for them. We are honored to play a small role in helping people keep those stories alive and visible.

What Sets Us Apart

There are many stores selling t-shirts, but we like to think that Genealogy Keepsakes is different. We focus exclusively on genealogy and family history — it’s not a side offering; it’s our passion and our specialty.

Here’s what makes us stand out:

  • Niche Focus: Every product we create is designed specifically for genealogy lovers. We understand the culture, humor, and deep emotional ties that come with family history research.

  • Original Designs: We don’t use mass-produced templates. Every design is carefully crafted to be unique, engaging, and true to the spirit of genealogy.

  • Quality First: We use premium fabrics and materials and offer a wide range of inclusive sizing to ensure comfort, durability, and style for every customer.

  • Global Reach: Whether you’re in New Zealand, the United States, Canada, Australia, or anywhere else, we offer worldwide shipping so you can celebrate your family history wherever you are.

  • Personal Touch: Our customers are part of our extended genealogy family. We pride ourselves on responsive customer service, attention to detail, and a genuine love for the community we serve.

Quality You Can Feel

We believe that when you put on Genealogy Keepsakes apparel, it should feel like your second skin — comfortable, soft, and made to last. All of our apparel is printed on premium garments that combine softness, durability, and style.

We also know that fit matters. That's why we offer a wide range of sizing options, from Small all the way through 5XL, so everyone can find the perfect fit. We carefully select colors and styles that not only look great but also allow the designs to shine.

Our production process is rooted in quality control and craftsmanship. Each item is printed or prepared to order, ensuring that every product receives the care and attention it deserves before it makes its way to your door.

Serving a Global Community

Genealogy and family history know no borders, and neither do we. Genealogy Keepsakes is proud to serve customers from around the world who are united by a shared love of ancestry. Whether you're exploring Scottish roots, honoring Irish heritage, celebrating Pacific Islander ancestors, or uncovering a melting pot of global lineages, our designs endeavor to speak to the universal experience of family connection.

Shipping globally is just the beginning. We also tailor our designs to resonate with international audiences, recognizing that family history traditions vary across cultures — and celebrating that diversity through our creative offerings.

Our Values

At Genealogy Keepsakes, everything we do is guided by a few core principles:

  • Celebration: We believe genealogy and family history should be celebrated joyfully and creatively.

  • Connection: We believe in fostering connections — not only with our ancestors, but also with the living communities who share our passions.

  • Quality: We believe that quality products create lasting memories.

  • Inclusivity: We believe genealogy and family history belong to everyone, regardless of background, geography, or experience level.

These values drive every decision we make, from the designs we launch to the way we interact with every customer.

Our Commitment

As we look to the future, our commitment is clear: to continue creating products that inspire, connect, and celebrate genealogists and family historians everywhere. We’re constantly listening to our community, seeking feedback, and evolving our collections to meet the needs of our growing audience.

New designs, expanded product offerings, and even greater personalization options are just around the corner. We can’t wait to continue building a vibrant, welcoming space for everyone who values their family story.

Join Our Journey

Genealogy and family history is a journey — and it’s one best shared. Whether you display Genealogy Keepsakes memorabilia or wear Genealogy Keepsakes apparel, you’re not just wearing a t-shirt or showcasing an item; you’re honoring a tribute to the people who shaped you. You’re starting conversations, connecting with others who share your passion, and proudly celebrating your roots.

We invite you to explore our collections, find a design that speaks to you, and become part of the Genealogy Keepsakes community. Together, we can celebrate the past, live the present, and inspire the future — one keepsake at a time.